Tuesday 28 August 2018

Five WhatsApp features that will change the way we use the app in 2018

WhatsApp has to be the most popular messaging application in the world right now with a significant portion of mobile users across the universe using it. It is used for chatting, sending images, videos and making calls too. We all use it every day and it has become an integral part of our daily lives. Connecting with friends, family and business associates is extremely easy.
Apart from individuals, the introduction of WhatsApp Business is all set to revolutionise the way we communicate with clients, colleagues and vendors. You could be an SEO company in Mumbai or a trader or an individual, WhatsApp has made life easier, though it's extremely addictive too. With newer and highly useful features being added in 2018, WhatsApp is set to make valuable additions to our personal and business lives:
1. Group Admins control who can send messages: Group admins are empowered to control who can send messages in the group with options like ‘only admins’ or ‘ all participants’. When the “Only admins” option is selected, no one other than admins can send messages. This can be used to send updates, important announcements and news that the admin can control. This function is especially useful for parent/teacher groups, NGOs and communities where only information has to be dispensed.
2. Labelling forwarded messages: All messages that have been forwarded will carry a label saying so, with both the sender and the receiver being able to see it. This feature will make it easy to spot fake and viral rumours to a large extent.
3. Delete messages sent by mistake: This feature now makes it convenient to delete wrongly-sent messages with one click. If used in a group, others can see this message as “This message was deleted”.
4. Enhanced group experience: We all are a part of a few groups, be it of friends, relatives, office colleagues, school friends or society members. WhatsApp has enhanced user experience with features like Participant search, Mentions, group descriptions and admin controls. Through group descriptions, it is possible to mention what the group is about, its purpose and guidelines while using it. This will help existing and new users to get an overview of the group.
5. WhatsApp Business: This free-to-download android app is exclusively created for businesses to help them communicate with prospects and customers. One can create a business profile and add business details which will help in authenticating it further.
If you are an SEO services provider or an individual, these features are bound to bring in a sea-change in the way we use WhatsApp. Now it is up to us to maximise its use and get the most out of it.