Position yourself as a Brand through your Digital Portfolio

If you have heard about the term “Digital Portfolio” and think that it has something to do with the fashion world, you are mistaken. Digital Portfolio is basically the digital version of your

resume or CV that details your educational and work qualifications, achievements and other

relevant information in a digital format.

You can hire a professional website design company in Mumbai to create your customized digital portfolio or try your hand at creating one. You can tell the world about yourself and put it to great use.

Digital Portfolio is your story put in a creative manner. It is not some drab detailing of your professional experience with a list of educational qualifications. It is your biography that is presented in a creative and interesting way, talking about your hobbies, your early years and other things that will showcase your personality.

The hiring team of any professional organization is more interested in understanding your capabilities than simply knowing the number of professional degrees you have gathered or the number of years you have slogged at various positions. By creating a digital portfolio, you can present the same data but in an interesting manner that goes beyond the mundane details. This helps in creating a good impression on the recruiter’s mind as he will get an insight to you as an individual and understand your talents in a better way.

A digital portfolio can be termed as a method of social media marketing for individuals with focus on your nature as a human being and your interactions in the social world. You can update it on a regular basis so recruiters know about all the recent developments in your personal and professional life. Your progress in terms of adding professional qualifications can be updated thus giving everyone a clear insight.

Content Silos and why they are important for SEO

Remember the time before iPads and Kindle were invented and we went to book libraries to get our favourite books? The librarian would help you to find the books of your choice by grouping content into sections like non-fiction, fiction, romance, history etc. These were nothing but content silos of the yesteryears.
Syspree Solutions, a rapidly-growing digital marketing company in India, describes content silos as the process of grouping or categorizing related content together in order to establish a website’s keyword-based contemporary themes or areas. They play a strong role for SEO and usability. For example, an online bookstore can be grouped into different subject matters so their visitors can easily find what they are looking for.
The company does this so that their buyers find it easy to use their website, but more importantly it is done for search engines. This segmentation is carried out within the website navigation, sitemap, online store and throughout the website.
The Importance of Content Silos for SEO
Content silos are of great assistance for site visitors when they are searching for a specific product and help search engines too. Search Engines, like human beings, too need to understand your website’s content. Search engines would want to know what your website is about, its detailed structure and its location. Content Silos are useful here as they provide a sense of structure to content just like library cards of old times did.
Search engines provide keyword relevance based on the relevance of the website as well as page content. Topical content is extremely helpful in supporting the website’s overall authority along with an individual page’s rank. Through sustained SEO services, it becomes easier for search engines to locate and deliver relevant or topical content, when it is well organized.