Semantic
Mark-up or Semantic HTML is HTML that provides meaning to the webpage than only
presenting it. You could also call it a more refined manner of using HTML tags
to inform search engines specifically what a particular piece of content means.
You can allow search engines to search for the author of a blog post, event
details and even whether words and numerals put together is an address. This
and much more.
Why Semantic Mark-up?
Semantic
Mark-up is helpful for search engines as it allows content indexation in a
quicker and faster manner. As a fast-growing E-commerce Web Development company in Mumbai based organization, we utilise many such methods to give the added edge to our
clients and enhance their presence on the web. In the absence of semantic
mark-up, search engines have to depend on context to understand your content,
which increases the time taken as search engines do not “read” like we do.
Rich
snippets or the additional information or images with semantic mark-up provides
additional and relevant details about your content, thus boosting its presence.
These rich snippets are different from other search results due to the high
visibility they provide and can improve click-through to your content.
There are three types of Semantic
Mark-ups that one should be aware about and they include:
ü Authorship
Mark-up: This provides us with the authorship rich snippet that projects your
name and an image in the search results.
ü Video
mark-up: This is the most eye-catching of all mark-ups and is extremely
impactful due to its size.
ü Events
mark-up: This one can be used to boost the visibility of events you are keen to
promote and need visibility.
Semantic Mark-up supports the search engines to understand the contents and its relation thus ensuring the indexing is quicker and highly accurate. We at Syspree, E commerce Web Development Mumbai, use mark-ups and snippets to great effect so that your content and brand makes a real noisy splash on the search pages.
